Proof Sprint
Stop building on hearsay. Stress-test every requirement before you burn another sprint.
What one misfired sprint really costs
Team of 6, 2 week sprint, estimates in USD
| Resource | Cost |
|---|---|
| Dev + QA burn | $14 k |
| Product / BA time | $2 k |
| PM + meeting drag | $2 k |
| Re-work | $5 k – 12 k |
| Opportunity cost | $3 k – 5 k |
True cost of ONE wasted sprint?
$25k–$35k.
Proof Sprint tackles the root cause—for less.
How it works
STEP 1 – Intro Call
30 min
We discuss your specific backlog challenges.
You talk. I listen.
You get at least one useful insight.
Whether we work together or not.
We both decide if there's a fit.
Straightforward decision. Proceed to a Proof Lab (Step 2) or we part as friends.
STEP 2 – Proof Lab
90 min · $350 · best with 3 people
We map your requirement workflow.
We run the Behavior Lens (a core Proof Sprint tool) to find what's really happening under the hood.
You get a brief, a playbook, and 3 fixes.
Tailored to your context. Actionable enough to use in your next sprint.
You decide what's next.
Use what you learned or apply your $350 toward a full Proof Reset experience (Step 3).
STEP 3 – Proof Reset
1 week · $12,500 · best with 5 people
Your team applies all four tools.
To one high-stakes epic in three 2-hour guided sessions.
You receive actionable deliverables.
Evidence-scored backlog slice and next-sprint action plan.
You own the method going forward.
With a complete Miro board set and facilitator guide.
Next Reset Openings:
June 9–13 | June 23–27
Proof in action
"The Evidence Box was super useful for us. Within 30 minutes of the workshop we realized we weren’t even understanding or discussing the same solution."
— Sarah Heal, Co-Founder & CEO, Information Leadership
The Evidence Box is only one of four Proof Sprint tools. If a single tool can realign a team in 30 minutes, imagine the impact of the full method.
Straight answers
Who should join the Proof Lab and Reset?
Business analysts, product thinkers, and delivery leads who know: Shipping isn’t the hard part. Knowing what’s worth building is.
Do you guarantee results?
I guarantee the method: clear evidence and sharper decisions. Results depend on how your team applies it (think gym coach vs. treadmill).
Do we get the tool templates?
Yes, after the Proof Reset. The complete Miro canvases and facilitator guide come with the 1-week engagement.
Proof Sprint 101
You've seen it happen.
A feature ships, but users shrug.
Requirements pile up, but nobody can clearly explain why they matter.
Teams sprint, but feel like they're running in circles.Proof Sprint isn't another agile ritual.
It’s a method that puts clarity first. It's designed to validate assumptions, pinpoint real user needs, and rigorously stress-test solutions, before resources go into building them.
What exactly is Proof Sprint?
Think of Proof Sprint as a continuous clarity loop, not a linear checklist:Requirements Compass sorts real, evidence-backed problems from assumptions and noise.Behavior Lens uncovers what users actually do, not what they claim to do.Solution Field Map compares and stress-tests solutions across multiple dimensions before commitment.Evidence Box captures and synthesizes what's validated, what's assumed, and what's learned; becoming your team's memory bank.Each tool stands alone, yet together they form a powerful feedback loop that sharpens your understanding at every iteration.
Each Proof Sprint tool stands alone, yet together they form a powerful feedback loop that sharpens your understanding at every iteration.
How does the loop work?
Proof Sprint typically runs at the epic or project level but scales up or down based on complexity.
STEP 1 – Start with the Requirements Compass
Map requirements visually by type: Real Problems, Assumed Solutions, Perceived Constraints, Wants & Wishes.Tag evidence strength clearly: Strong, Some, Low/No.Identify your North Star. The critical problem genuinely worth solving.Not all requirements are real. Most are just noise.
STEP 2 – Observe real actions with the Behavior Lens
Map real user behaviors against theoretical workflows.Spot root causes, bottlenecks, and hidden workarounds that reveal deeper truths.What people say they do almost never matches what they actually do.
STEP 3 – Explore solutions with the Solution Field Map
Systematically compare solutions across People, Process, and Technology.Use clear, contextual color-coding to mark feasibility, appetite, or confidence.Surface trade-offs early, helping teams make smarter bets.The best solution often lives in an unexpected square.
STEP 4 – Synthesize with the Evidence Box
Clearly organize validated insights into Problem Evidence, User Behavior, and Solution Tests.Continuously refine what’s certain, what’s suspected, and what needs deeper investigation.Teams suffer from institutional amnesia. The Evidence Box is your memory bank.
Flexible timeline
Typical: 1–2 weeks per epic or major feature.Targeted problems: 2–3 days.Complex initiatives: Multiple weeks.Every minute in Proof Sprint saves hours in delivery.
Why does it matter?
Because teams repeatedly waste resources on solutions based on unvalidated assumptions.Proof Sprint transforms vague ideas into clear evidence, replacing gut feelings with grounded decisions. Teams shift from uncertainty to confidence, ensuring resources align with real needs.Clarity before commitment.
Insight before investment.
Proof Sprint is structured common sense.
Start small, start now
Run a North Star session:
Just 30 minutes, ask one critical question: "If we could only solve one thing, what would it be?"Create a simple Evidence Box:Three columns: Problem Evidence, User Behavior, Solution Tests. Fill known insights and highlight gaps needing exploration.
Stress test before you invest
Think clearly before building.
Not all requirements are real.
Build only what's proven.
Ready for more?
Learn how Proof Sprint can change your team's approach →